Net = Gross revenue − COGS − technician labor − rep commission − overhead. Commission is the BizDev payout (100% first month + 12.5% × 24 mo) — a real company cost / customer-acquisition cost.
MRR build
Monthly recurring revenue · 60 months
Assumptions — edit to match your reality
deck: ~4 intros → 1 client
ICA 15-seat sample
low — sticky book
standard site onsite hrs
your current run-rate (NOC-leveraged)
internal tech; NOC sits in COGS
include the NOC contract here
Model basis. Funnel, pricing, the 15-seat average client ($2,269/mo), and commission terms are drawn from the BizDev Offer & ICA and deck. COGS, overhead, technician capacity & cost are editable planning assumptions — tune them above. Year 1 net is typically negative by design: full first-month finder's fees are paid on every new client while the recurring book is still ramping. Figures are planning estimates, not guarantees.
